The Sunday Chef

  • Branding,
  • Website Design,
  • Exhibit Design,
  • Photography
The Sunday Chef Website

Overview

The Sunday Chef is a website dedicated to providing heathy recipes made to last throughout the week. I developed this concept after conducting primary / secondary research surrounding my target audience (college students).

My Part

Research

Target Audience

College students, ages 18-27, who are responsible for purchasing and preparing their own food.

Research Statement

To research the American food system and the way college students interact with it in order to make healthy eating more accessible, convenient, and attractive.

Methods

  • 3 Surveys (226 Responses)
  • 5 Interviews (Current College Students)
  • Secondary Sources (Research Studies)

Primary Research Results

Research Results

Process

  • Wireframes
  • Sitemap
  • Logo
  • Exhibit Sign
  • Exhibit
Sunday Chef Wireframes
Sunday Chef Sitemap
Sunday Chef Sign Process Photos
Sunday Chef Sign Process Photos
Sunday Chef Exhibit Process Photos

Branding

Website

iphone chrome
The Sunday Chef Website: Mobile
iphone chrome

Exhibit

The Sunday Chef exhibit space
People interacting with the exhibit
Custom, Hand-crafted sign for the exhibit

Photography

The Sunday Chef exhibit space
People interacting with the exhibit
Custom, Hand-crafted sign for the exhibit
People interacting with the exhibit
Custom, Hand-crafted sign for the exhibit